After careful consideration and closely monitoring COVID-19,  we have made the decision to initiate moving to virtual support either by Telephone or Video Calls.   You will still be able to receive support from Nwes but we would ask you do not attend your booked appointment but instead our advisor will telephone you at the booked time of your appointment.

Our training workshops will move to virtual support and for those booked on will be sent invites to join our video conference.


Is your business based in Croydon?

Or thinking about starting your own enterprise?

Then you may be eligible for business support from the Croydon Enterprise Loan Fund.

  • Designed to support small businesses in Croydon who have not been able to access traditional finance
  • Loans available to help businesses start or grow
  • Offers expert, practical advice and support to help businesses get ready to apply for finance
  • Provides loans ranging from £1000 – £50,000

Get your business ready to find the finance it needs and apply to the Croydon Enterprise Loan Fund.

About the Croydon Enterprise Loan Fund

This scheme is managed by Nwes and Enterprise for London on behalf of Croydon Council.

We offer support to help businesses prepare to apply for finance. Since 2008 the loan fund has gone on to provide £3m of finance to over 300 local businesses that have received loans ranging from £1,000 to £50,000.

To find out more about the scheme or to make an appointment to see an advisor contact enquiries@enterpriseforlondon.com or call 020 3011 1340 .

The Croydon Enterprise Loan Fund offer two kinds of loans for businesses at different stages of development.


This sort of loan is for pre-start businesses not registered or not trading and SMEs. We offer:

  • Minimum £1,000 to maximum £10,000 of finance
  • Maximum repayment period up to 5 years
  • Interest rate fixed at 5%
  • Arrangement fee 2%
  • See below for full eligibility criteria

This is for existing businesses who are already trading. We offer:

  • Minimum £1,000 to maximum £50,000
  • Maximum repayment period up to 5 years
  • Interest rate fixed at 5%
  • Arrangement fee 2%
  • The business must be located within the London Borough of Croydon
  • Applicants must be aged 18 or over
  • The business must be recognised as a small or medium-sized enterprise for the Growth Loan
  • Finance should be required to further the purpose of the business and not to directly or indirectly finance any personal expenditure of its owners, nor re-finance or repay existing business borrowing or debts
  • Applicants must be permanent residents of the UK or have indefinite leave to remain in the UK.
  • Businesses that are employing or plan to employ staff must have obtained Good Employment Charter accreditation – for more information visit http://www.goodemployercroydon.com/good-employer-charter

To find out more about the scheme or to make an appointment to see an advisor contact enquiries@enterpriseforlondon.com or call 020 3011 1340.

Success stories

We have worked with a number of Croydon businesses to support their development. Read our success stories below to find out how we have helped businesses like yours.


If you would like to know more about CELF or arrange an appointment to speak to one of our team, please get in touch.


020 3011 1340